Stop Misinterpreting Numbers!

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This is something I learned from poker, but of course also through creating content for years. For data to be worthy, you need lots and lots of data.

That’s where the law of large numbers comes into play. The more data you have (trials in the case of the law), the closer you get to the expected value. When you play heads or tails, it is not so unlikely that you get heads twice in a row. But it is super unlikely you get it 100 times in a row. The more times you play it, the more it will even out and the closer you get to the expected value of 50% chance.

It is not any different when it comes to the numbers with your social media account. Don’t assume your content is bad or good for the same matter, based off a small sample.

Maybe your content is doing good, but perhaps it could be doing even better. So don’t turn a blind eye, test things and look for ways to improve at all times. But don’t draw conclusions too quickly.

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